Lotan Magal
BIO
Lotan has served as Chief of Projects at Kayma, a company led by Professor Dan Ariely, for the past three years. The company integrates technology development and behavioral economics to conduct large-scale national experiments. Lotan advises the public sector and government ministries on projects in education, health, transportation, and credit card usage. Previously, she was the Spokesperson for MK Roy Folkman, an officer in the IDF Spokesperson's Unit, and worked in the Israeli Prime Minister's Office in intelligence. She holds a BA in International Relations and East Asia Studies from the Hebrew University of Jerusalem. In her previous role as CEO of Direct Polls, Lotan leads a research company aiding decision-makers with data-driven decisions.
